What are the best SEO Tips for a fitness blog? Over the past couple of years, the fitness industry has witnessed massive growth. As much as the industry has changed, so is the way to approach it. Businesses have gradually upturned their methods to make an impact. You may wonder how long does SEO take?
If you are a fitness blog creator/owner, you must have understood the significance of having a blog. Fitness blogs so far have been one of the best and most unconventional ways to reach potential customers, and many businesses bank on them highly.
Just like not everything shiny is gold, not all blogs monetize. To dig for some money from your blog, you must rank high on the search engines.
While they scattered plenty of knowledge across platforms, picking only one relevant to your industry is crucial. For example, you might need to dive deeper if you want to optimize your fitness blog. Here are seven SEO tips for fitness blogs that strengthen your ranking game.
1. Do What Others Are Not Doing
Blogging is a mind-boggling affair. There can be millions of concepts sprouting at once for fitness blogs; at other times, there won’t be any. Some concepts are overly popular, so optimization can become an uphill battle if you create content around that. As a blogger, fresh concepts aren’t just attractive to your readers; they can also fetch you better search potential.
One of the best ways to deploy it is by choosing a niche and touching all the aspects related to it, one blog at a time. So, for instance, if your niche turns out to be post-workout recovery, you can pick relevant and off-the-hook topics like the role of CBD vaping in recovery.
2. Keep Intent In Mind
As google revamped its parameters, suddenly, everybody was talking about intent. Google does not care if you are a commercial platform or an informative blog. You are a clear winner if you create your content with intent. Also, this means everything you put up on your website must have a precise aim and synchrony.
A single keyword can have multiple results, but how do you choose to rank it best? For this, you must understand your audience and strategize content. Then, choose and rank your keywords to avoid high bounce rates.
Similarly, long-tail keywords, also known as search queries, are now essential to achieving optimization. Most of the traffic to your blog page comes from these long-tail searches. Focus on using better anchor text for each of your content pieces. Everything from your meta text to your alt image description is a platform to strategize your keywords. Other SEO tips for fitness blogs incorporate high-quality images, but you should optimize them for apt load time.
3. Long-Form Content Can Get You Better SERPs Rank
The popularity of long-form content is that it can fetch you better results than short-form text. Bloggers saturated the market with short-form content. Statistics reveal that about 85 percent of the published text is too short. Earlier, most content pieces had a word range of 900 -1200 words. But, if you make your fitness-related content longer, it stands out from the crowd. More extensive content can offer better insights to your readers and earn a higher rank.
Many bloggers focused on creating about 2500 words to outrank their competitors. However, it boils down to how you make your blog attractive. Everything from subheads to bullet points and pictures makes a difference. Other SEO tips for a fitness blog include shareable links and placing high-authority links to add credibility to your content.
4. Role of Featured Snippets
Adding featured snippets can make your page rank better in the search engine and offer you an opportunity to get a high click-through rate.
Snippets feature a significant chunk of information in a bulleted form/ Q&A format/ a how-to guide, making it engaging for the users to click—rich snippets with blog subheadings, reviews, images, and critical information encouraging users to click. Other SEO tips for fitness blogs adding on relevant keywords or an FAQ-like format can help your blog page look better on the search page.
5. Choose Internal Linking Strategy
You can relate to many fitness-related concepts; therefore, internal link building can be your ace card to optimize your blog. It is, undoubtedly, one of the most underutilized strategies for SEO. Other SEO tips for fitness blogs place internal links; you can strategically divert readers from popular pages to less-visited ones.
It helps establish a connection between your blogs, offering in-depth knowledge to your readers. Not all readers recognize fitness terms and concepts. The logic is to create a context that allows you to interlink pages and decrease bounce rate.
This tactic lets search engine robots index your less visited and lower-ranked pages and increase your organic search rankings.
6. Use Competitor’s Blog To Rank Yours
Yes! You can divert your competitor’s or high-performing website’s audience to your blog page by deploying a simple tactic. Start identifying 404 errors or broken links pointing to your competitor’s website and outreach them to offer your site’s content in replacement. Since you are offering a solution, the chances are that you will get a positive response.
7. Do Not Ignore Your Core Web Vitals
Google’s latest ranking parameters signal core web vitals and user-focused metrics. The metrics allow Google to determine a blog page’s effectiveness. Therefore, a seamless and flowing user experience (UX) is essential for your blog page.
Another SEO tip for fitness blogs, you must keep these core web vitals in mind while creating content.
- Page loading speed
- Visual stability.
They combine to measure your site’s user experience and bounce rate.
The Bottom Line
Fitness is no more about losing fat or simply gaining muscle; it now means a comprehensive approach to living healthily. What was once a straightforward business is now a more intricate and narrow niche, which means bloggers have a lot to present in terms of knowledge. Making it google friendly is another uphill battle. But as it goes, whether it’s a fitness routine or a fitness blog, you only get results when you channel efforts in the right direction. Thus, the last SEO tip for fitness blogs, know your techniques to get the best results!